SME Times is powered by   
Search News
Just in:   • Kejriwal promises Rs 2,100 for Delhi women if AAP wins polls, BJP takes ‘lollipop’ jibe  • Over 1 lakh micro food processing enterprises get assistance under PMFME scheme: Minister  • Airport capex in India to cross Rs 60,000 cr in fiscals 2025-2027 to handle growing traffic: Crisil  • India seeking mutually beneficial FTA with EU: Piyush Goyal  • India's nuclear power capacity has doubled in last 10 years: Jitendra Singh 
Last updated: 27 Sep, 2014  

Myntra.com Announces Tie-up With 'Indian by Manish Arora'

PR Newswire | 17 Dec, 2013
MUMBAI: In a move to further strengthen its presence in the premium designer apparel segment, India's leading fashion portal Myntra.com today marked the official launch of the new clothing collection 'Indian by Manish Arora' on its platform. The recently launched designer wear by Manish Arora will be featured exclusively online on Myntra.com starting December 17, 2013.

This association highlights Myntra.com's continuous efforts to make fashion more accessible not only to the existing consumers of premium and affordable luxury brands, but also taps into the aspirational clientele in Tier II and III cities, who are increasingly shopping online.

Aficionados of the designer will now be able to access 16 exquisite designs, delicately crafted in Chanderi, Crepe and other rich fabric blends only on Myntra.com. 'Indian by Manish Arora' ranges between Rs. 2,200 to Rs. 14,950.

Speaking on the association, Ashutosh Lawania, Co-founder, Myntra said, "Indian by Manish Arora is the latest addition to the vast range of products Myntra.com offers to fashion lovers across India. The trust and enthusiasm that customers have demonstrated on Myntra.com makes it a natural choice for world class designers like Manish Arora, allowing them to reach out to every aspiring Indian woman who seeks contemporary, colorful and vibrant apparels."

Manish Arora during the official unveiling said, "I am very excited to launch my contemporary Indian wear brand 'Indian by Manish Arora' on Myntra.com as this will enable a much larger audience to view and purchase my collection online. I can see a very long term relationship with Myntra to offer something very special to the online customer."

Access to popular designer wear, which was until now restricted to people living in metros, is now at the fingertips of consumers across 480 cities in India through Myntra.com. Last month, Myntra.com joined hands with renowned designer, Rohit Bal to launch Biba by Rohit Bal and more recently with Bollywood actor Hrithik Roshan to exclusively manufacture and retail his active lifestyle brand HRX.

To shop for the latest collection, please click here.

About Myntra.com:

Myntra.com is among the leading e-commerce platforms in India for fashion and lifestyle products. Myntra has partnered with over 600 leading fashion and lifestyle brands in the country such as Nike, Adidas, Puma, Lee, Levis, Wrangler, Arrow, Jealous 21, Diesel, CAT, Timberland, US Polo, FabIndia, Biba and many more to offer a wide range in latest branded fashion and lifestyle wear. With the largest in-season product catalogue, 100% authentic products, Cash on Delivery and 30-day exchange / return policy, Myntra.com is today the preferred shopping destination in India.

Primary Media Contact: Brian Ammanna, brian.a@myntra.com, 91-9886101005

Secondary Media Contact: Keerthi Goutham, keerthi@the-practice.net, 91-9900094099

 
Print the Page Add to Favorite
 
Share this on :
 

Please comment on this story:
 
Subject :
Message:
(Maximum 1500 characters)  Characters left 1500
Your name:
 

 
  Customs Exchange Rates
Currency Import Export
US Dollar
84.35
82.60
UK Pound
106.35
102.90
Euro
92.50
89.35
Japanese Yen 55.05 53.40
As on 12 Oct, 2024
  Daily Poll
Will the new MSME credit assessment model simplify financing?
 Yes
 No
 Can't say
  Commented Stories
 
 
About Us  |   Advertise with Us  
  Useful Links  |   Terms and Conditions  |   Disclaimer  |   Contact Us  
Follow Us : Facebook Twitter