Niti Digital Launches IndiaVotes.com

PR Newswire | 29 Nov, 2012
MUMBAI: Mumbai-based media and technology company Niti Digital has announced the launch of IndiaVotes.com, India's largest public elections resource. It covers all Lok Sabha elections since 1952 and all state elections since 1977. Much of the raw data for the site has been sourced from the public domain and then processed to make it useful for analysis.

The idea behind making this data publicly accessible is to encourage data-driven decision making in the political domain. Even though election data is available online, it is not easily searchable or cannot be consumed in structured formats necessary for analysis. IndiaVotes aims to become the open-source equivalent of election information in India.

VeerChand Bothra, CEO of Niti Digital, said, "IndiaVotes is an outcome of our own desire for accessible data on Indian elections. It was conceived because the world's largest democracy deserves a participative democratic platform for electoral information."

Niti is an acronym for new initiatives to transform India and has been founded by serial technology entrepreneur Rajesh Jain. Niti Digital has teams working in the digital media space (NitiCentral.com), on elections (IndiaVotes.com) and in creating collaborative technology platforms for community organising.

Rajesh Jain, MD of Niti Digital, said, "The combination of digital media, big data and communications technology will help shape decision making in future Indian elections. Niti Digital wants to be at the intersection of these streams. By making Indian election data easily accessible to all, IndiaVotes is an important step in this direction."

IndiaVotes already has over 200 national as well as state elections data sets that will be further enriched with inputs from users. Going ahead, voters will be able to add information on issues affecting their constituency.

About Niti Digital

Niti Digital is a Mumbai-based media and technology company. Niti stands for new initiatives for transforming India. Niti Digital operates digital media properties and also provides technology, services and consulting for socio-political organisations.

Niti Digital provides technology solutions to organisations in the socio-political domain, addressing their needs for process automation and digital presence. Its digital platform provides tools for volunteer management, collaboration, communication and online community cultivation. Niti also provides services and consulting based on data and analytics for decision making. Niti Digital owns and operates a set of online media properties which includes sites offering news and current affairs, blogs, social media communities, online video and audio channels.

Primary Media Contact: Veerchand Bothra, veer@nitidigital.com, 91-22-43662000