From blurry photos and sluggish performance to fragile screens and short battery life, early smartphones were a far cry from the technological marvels we enjoy today.

Over the years, we've witnessed a remarkable evolution in smartphone quality, with each generation pushing the boundaries of innovation and user experience. Today's smartphones are more powerful, versatile, and durable than ever before.

Yet, as with any rapidly evolving technology, there's always room for improvement. The quest for the perfect smartphone, one that seamlessly blends cutting-edge features with unwavering reliability, continues to drive the industry forward.

With the upcoming launch of their 13 Pro Series 5G, realme is making a bold statement about their commitment to this pursuit of excellence. The brand's primary focus is to improve the quality of its products across all segments.

This emphasis on quality is integral to realme's overall portfolio of smartphones. With the 13 Pro Series 5G, realme aims to deliver not just impressive specs, but a truly premium smartphone experience built on a foundation of exceptional quality, specifically catering to the needs and preferences of customers in the mid-high segment.

By offering superior quality smartphones and an enhanced user experience, realme aims to strengthen its position in the mid-high smartphone market.

This means tackling the pain points users face head-on, starting with the battery. realme envisions a future where battery anxiety is a distant memory, a future powered by larger capacities, smarter power management, and technology that simply keeps up with your life.

But it's not just about performance; it's about resilience. realme is dedicated to crafting devices that are as durable as they are powerful, ready to withstand the rigours of daily life. Imagine yourself caught in a sudden downpour -- your future realme smartphone, with its IP65+ rating, will shrug off the rain like it's nothing. Or picture this: you're washing dishes, and your phone takes an unexpected dip in the sink.

No problem! These devices are engineered to keep functioning flawlessly, even after an unexpected dunk in water.

Future realme smartphones will repel dust effortlessly and remain fully functional even after accidental drops in water. The 13 Pro Series 5G embodies this commitment, proudly boasting the prestigious SGS five-star fall certification, assuring users of exceptional drop and scratch resistance. And because a premium product deserves a premium ownership experience, realme is taking its after-sales service to the next level.

With the 13 Pro Series 5G, realme introduces an unprecedented 30-day replacement guarantee, a testament to their confidence in the quality of their products and their dedication to unwavering customer support. This is realme's quality revolution: a commitment to excellence that goes beyond the spec sheet, a promise of a smartphone experience that is as reliable as it is innovative.

The realme 13 Pro Series 5G arrives on July 30, marking a new chapter in the brand's journey and setting a new standard for quality in the mid-high smartphone market.