IANS | 03 Apr, 2024
Samsung on Wednesday unveiled its latest lineup of home appliance
innovations with the global launch of its artificial intelligence
(AI)-powered products in a bid to offer synchronising consumer
experiences worldwide.
At a press conference in Seoul, the tech
giant unveiled its latest ‘BESPOKE AI’ home appliance lineup, including
washer-dryer combos, refrigerators and vacuum cleaners, all equipped
with advanced AI capabilities and seamless connectivity.
It said
the corresponding events will also take place in Paris and New York
later on the same day, respectively, showcasing new kitchen and living
appliances for each distinct market, reports Yonhap news agency.
"We
hold these media events in Paris and New York later today," Samsung
Electronics CEO and Vice Chairman Han Jong-hee said at the event. "All
our products are released simultaneously across the world. It will have a
bigger impact on the global market."
Samsung said these new
appliances are equipped with interactive big screens, offering
accessibility in 40 languages and serving as centralised control hubs
for other SmartThings-connected devices.
Furthermore, its market-tailored approach ensures that each region receives products tailored to its unique needs.
In
the upcoming Paris event, the new energy-efficient, extra wide
fridge-freezer and the washer lineup will be introduced as Europe
requires an extra focus on sustainability and energy saving.
The
US market will see the introduction of the Bespoke Slide-in Range with
AI Home, a multi-functional induction range designed to meet American
consumers' diverse needs.
