NewsVoir | 10 Oct, 2017
Max fashion, Indiaâs largest fashion brand, recently unveiled its exclusive Festive Collection with Indiaâs favourite chef Sanjeev Kapoor and his wife Alyona Kapoor at Mall of India, Noida. They also launched an exclusive festive offer designed by Sanjeev Kapoor, making this festive season shopping experience a delight for the esteemed customers. Alyona and Sanjeev Kapoor looked ethereal, donning the timeless festive collection from Max.
(L-R) Sanjeev Kapoor, Alyona Kapoor, Vasanth Kumar
Speaking on the occasion, Mr. Vasanth Kumar, Executive Director, Max fashion mentioned, âWe are excited to unveil Maxâs festive collection that showcases the essence of Indiaâs diverse and rich cultural heritage. We are also thrilled to associate with Mr. Sanjeev Kapoor once again. Max understands the value of quality time with your family along with new clothes and good food. Subsequently, we are providing our customers a fusion of rich Indian tradition wrapped in Maxâs exclusive festive collection along with Sanjeev Kapoorâs limited-edition collection to bring cheer into the festive season.â
âIâm excited to be a part of Maxâs âfestive celebrationsâ once again and this year, we are offering Sanjeev Kapoor limited edition products exquisitely designed and developed for Max fashion. Iâm overwhelmed with the response the shoppers and Max gave me to extend my wishes and gifts to all people across India. Like every other Indian I love festive celebrations as it gives the entire family a chance to indulge in food, shopping and spending some quality time togetherâ, commented Chef Sanjeev Kapoor
Festivals are grand celebrations of our rich culture and heritage and to commemorate the festivities, Max Fashion offers exclusive limited edition offers that are exclusively designed by renowned chef Sanjeev Kapoor for Max. This festive season Max is offering its valuable customers a limited-edition Premium Snack Bowl Set on every purchase of Rs. 3499. For all purchases of Rs. 3999 and above, the festive shoppers at Max will receive a limited-edition Royale Dessert Set.
Highlights from the Festive Collection
Tavisha Occasion Wear for Women â This collection is all about ethereal timeless textures and classic beauty. Inspired from paithani prints and mayor bagh, it offers a range of stylized garments with voluminous skirts, stylized choli and layered skirts. Dipped in vibrant colours of festive golds, fuchsia and deep greens, this collection adds the grandeur to your wardrobe
Tavish Occasion Wear for Men - This festive season Tavish launches its all new collection called âRoyal Stringsâ. Inspired from the Benarsi weaves, this collection depicts the true essence of Benares. Ranging from embroidered Kurtas to beautifully crafted brocade sherwanis and Nehru jackets, this collection showcases its regal roots through textures and weaves
Festive Kurtas â Named âPoetry of Goldâ, this collection talks about bringing back the festive hues of bright pink, turquoise, orange with beautiful gold sprinkled throughout the collection. It adds a welcome change to your traditional Indian wear with layered kurtas, kalidaar palazzos in rich chanderi fabric
Festive Fusion Wear â With a more upbeat, fun and young mood attached to it, this collection brings you modern prints in tiered, gathered and pleated dresses. For the more experimental you, this collection will give a desi twist to your festive wardrobe
About Max Fashion
Max is a leading fashion brand, now available online at MaxFashion.com and on Android & iPhone apps offering customers a one stop shop for clothing, accessories and footwear needs for the entire family. Max, a fashion brand of Landmark Group has pioneered the concept of âLatest fashion at great pricesâ in the country, thereby offering the discerning shopper a vast choice with international fashion & quality. It offers apparel, footwear & accessories that are of the latest fashion trends. The store ambience offers an international shopping experience making shopping for the entire family an absolute delight. Globally Max has over 350 stores across 16 countries and in India, Max has more than 180 stores across 70 cities. The brand plans to have 200 stores in India by the end of 2017.