PR Newswire | 14 Oct, 2015
NEW DELHI: Honor, Huawei's smartphone e-brand for digital natives, today announced the sale commencement of its recently launched flagship smartphone Honor 7. The sale for the phone will commence at 00:00 hrs. on October 15, 2015, and will last till midnight of October 15, 2015.
The Honor 7 will be available in two colors - Mystery Gray and Fantasy Silver at the retail price of Rs. 22,999/-. The Honor 7 will be available from 00:00 Hours starting 15th October, 2015 and will be exclusively sold on Flipkart. The company has launched cashback and exchange offers in which buyers can avail a 10% cashback on select banks and up to Rs. 12,000 discount in exchange of their old smartphone.
Expressing his thoughts, Mr. P Sanjeev, Vice President Sales, Huawei India - Consumer Business Group, said, "We are excited to launch our flagship smartphone Honor 7 in the Indian market. The Honor 7 embodies the philosophy and mission to enable superior mobile internet experiences for the Internet generation and is a perfect choice for the creatively inclined. What makes this announcement more exciting is that it will be launched on the prodigious Big Billion Days Sale by Flipkart. We believe that this phone is a perfect answer for the digital needs of Indian youth."
The Honor 7's fully metallic body is air-brushed with a ceramic coating, offering an unmistakably premium finish. The device's 5.2-inch encasing and carefully positioned buttons and sensors allows for an ergonomic single-handed operation like never before. Honor 7 is aimed at digital natives, purpose-built for single-handed use and includes a host of innovate smart functions and multimedia capabilities operated through its dedicated smart button and gesture-enabled fingerprint reader.
Two months ago, the Indian government sent a directive to all smartphone manufacturers to include a panic button or a SOS feature in all its smartphones. Honor India was the first mobile handset brand to incorporate a pre-embedded SOS feature in the phone. The SOS feature will be an application which can be configured by the user as per her or his convenience. It can be activated by pressing power button and shaking the phone as well as other combination of buttons. This feature will be made available in the first batch of Honor 7.
The Honor 7's frame-free metallic fingerprint reader allows for rapid 360-degree fingerprint authentication from various angles and even boasts a self-learning capability that allows scanning accuracy to be enhanced through the subtle re-recording of registered fingerprints during use. The reader also supports intuitive gesture control that enables users to do everything from answer calls to take photos to check notifications. The fingerprint technology integrates dual hardware security defense systems, protecting your private data through the safe, app lock and visitor mode. It provides a solution that requires a smaller fingerprint touch area and screen unlock within shortest at 0.5 seconds. When you swipe down on the fingerprint sensor it opens the notification panel and double-touch on the fingerprint sensor lets you dismiss all notifications.
Honor is Huawei's smartphone e-brand. Honor is the world's leading smartphone e-brand. The target consumers of Honor are digital native generation, a group that live in the internet, spending more than one third of their time online for social and entertainment, shopping, studying or simply staying connected. They are young, vibrant and driven by passion. Honor brand has clocked sales of over 20 million honor phones in 2014, accounting for a global revenue of about 2.4 billion USD with a 24 times increase. Honor has been expanding aggressively in global markets, and has successfully launched in 57 global markets within 6 months in 2014, entering the bestselling charts in most of the European countries honor launched. Accordingly, honor obtains a huge user base which has yielded powerful mouth-spreading asset. Honor products also enjoy global aesthetics, super processing technology and massive patent support. The three basic characteristics of honor product: best camera, long battery life and remarkable craftsmanship. Honor is born for ultimate tech innovation.