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Last updated: 03 Dec, 2015  

MRSS Wins Two Digital MR Excellence Awards

PR Newswire | 02 Dec, 2015
MUMBAI: MRSS was conferred the Digital Market Research Agency of the year and Mr. Raj Sharma Chairman, MRSS received Digital Entrepreneur of the year award at the Mobile & Digital Marketing Summit. The award ceremony heralded various marketing efforts and was hosted by World Marketing Congress and powered by CMO Asia & CMO Council, and was held at Taj Lands End in Mumbai, on 27th November 2015. MRSS was the only winner in the Digital Market Research category. This is the company's third CMO Asia award win, having won the Technology Innovation award and MR Leadership award in the past.
The awards were judged by an independent jury comprising senior and accomplished professionals from Marketing, Branding, Advertising, Public Relations, Brand Strategy, and Corporate Communications. This award validates MRSS's multipronged digital market research techniques to get useful insights for our clients making us the thought leader in Market Research industry.

Commenting on winning the award Mr. Sarang Panchal, Managing Director, MRSS, said, "We will continue to bring newer technologies to India that are currently being used in developed countries primarily because consumerism is changing rapidly in our country. Exposure to media and an increasingly educated, active consumer base is a solid platform to help us deploy ahead of the curve digital tools and offer them as our repertoire of research services."

On winning the Digital Entrepreneur award Mr. Raj Sharma, Chairman, MRSS, said, "From 9.6 kbs modems to broadband video streaming; from low telephone density to pervasive CATI operations; from Focus groups in houses to ethnostreaming - connecting boardroom to bedroom, it has been an exciting journey redefining the market research landscape in Asia."

About MRSS

MRSS India relies exhaustively on usage of technology for data acquisition offering reliability, validity and faster turnaround times to its clients. The company has a wide range of offerings such as eye tracking, mobile analytics, video analysis, facial recognition, digital tracking, online communities, neuroscience, emotional analysis, automated audience measurement, sensory sciences, etc. It is India's 1st and only listed Market Research Company and a member of MRSI and DIN (Digital Insight Network - Global). MRSS India is a subsidiary of Majestic Market Research Support Services Limited - one of Asia's largest full-service market research firm. MMRSS is a member of ESOMAR, QRCA, MRA, etc with a presence in 18 countries across the Middle East and Asia Pacific region.

Media Contact:
Deepika Jagasia
Corporate Communication Manager
Majestic MRSS

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