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Last updated: 26 Nov, 2014 Introduces 'Happy Hours' for Taxi Rides

PR Newswire | 25 Nov, 2014
MUMBAI:, the popular call cab services of Mumbai, has introduced 'Happy Hours', a discount scheme for taxi services within the city limits during non-peak traffic hours. The new discount offer makes taxi travel cheaper than even auto rickshaw rides. Considering the average trip distance is within 20 kms, is offering a base fare of Rs. 11.50 per km or lower. The minimum base fare of an auto rickshaw in Mumbai is Rs 17. The discount offer will be valid till 20th Dec and would be applicable for all city travels within distance of 20 kms between 11 am and 6 pm from Monday to Friday.

Passengers can book taxis for any destination within the city by calling 022-61234567 of's 24-hour call centre, or logging on to the website or even using their mobile phones by downloading the user-friendly Android mobile app. The various in-city services offered include point-to-point travel within the city, fixed-route services, airport transfer and railway station transfers.

Founded in 2012, has the distinction of being the first call cab service provider in India to introduce call taxi services in Mumbai for the ubiquitous 'kali-peeli' or black and yellow taxis and 'Cool Cabs' at normal metered fares.

The services of today boasts of over 5,000 registered cabs offering comfortable and affordable taxi travel in multiple cities across India, including Delhi, Kolkata and Hyderabad. The fleet comprises mostly new taxis of mid-range hatchback, MUVs and sedan cars, which ensures a comfortable ride for passengers.

The company recently acquired in Hyderabad, making its entry in Southern India.

About call taxi service is run by LiveMinds Solutions, an initiative of IIT Mumbai alumni. emphasizes upon reliability and affordability, customized service suiting customer requirement and, heightened customer service by devising systems, processes and technologies that deliver a reliable interface.

Primary Media Contact: Avinash Gupta,,, +91(0)22-41234567, Founder -

Secondary Media Contact: Setu Shah,, +91-9820391248,  Prose Consulting LLP

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