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Last updated: 27 Sep, 2014  

Vivanta by Taj 3rd Best Hotel Brand in the World

PR Newswire | 06 Mar, 2014
MUMBAI, India: Conde Nast Traveler US declared Vivanta by Taj as 3rd best hotel in the world in its 16th Annual Business Travel Awards 2013. Vivanta by Taj was launched 3 years ago by the Taj Group. Currently comprised of 28 hotels and resorts in India and the Indian Ocean region, the brand is represented across key metropolitan capitals as well as leisure addresses like Maldives, Sri Lanka, Goa, Kerala, Rajasthan, Kashmir, a rainforest resort at Coorg, one of the largest spa sanctuaries at Bekal and a soon-to-be-unveiled private island at Langkawi.

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Vivanta by Taj offers an imaginative, vivacious and stylish take on 'cool luxury'. With innovative cuisine, energetic spaces, unique motifs, distinct avatars, the smart use of technology and experiences that seek to constantly engage, invigorate and relax, it appeals to the cosmopolitan world-traveller immersed in a sensory lifestyle.

Pleasantly whimsical, off the stayed road and addressing the "work hard play hard" urbane sophisticate's yen for the "good things in life", the brand blends a vibrant take on lifestyle with an assurance of service that goes back more than 100 years.

Equation Research asked Conde Nast Traveller readers identified as business travellers to rate hotels, hotel brands, and airlines as excellent, very good, good, fair, or poor on a variety of criteria. Final scores (out of 100) represent the percentage of respondents who rated a hotel, hotel brand, or airline excellent or very good based on a required minimum number of responses. More than 79,000 surveys were tabulated. Each brand surveyed was scored on rooms, service, business facilities and Wi-Fi technology.

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Saroja Shankaran

Takshila Chheda

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