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Last updated: 27 Sep, 2014  

Wipro and TalkTalk Win GTB Award for Innovation

PR Newswire | 13 Jun, 2014
BANGALORE, India and LONDON: Wipro Ltd. (NYSE:WIT), a leading global information technology, consulting and outsourcing company today announced that it has jointly won the Global Telecoms Business (GTB) Innovation award for a successful engagement with its customer, TalkTalk Group, an UK-based telecom major. GTB is a leading European publication that covers the telecom industry and the GTB awards recognize some of the most innovative work being done around the world and projects that involve a telecom operator and a partner, working together.

Wipro along with TalkTalk Telecom Group PLC, the UK's leading value provider of broadband, landline, TV and mobile services, were jointly recognized for their innovative partnership. This focused on churn management and reducing customer complaints. Wipro's in-house tool was used to help effectively manage high-risk customers. The partnership between Wipro and TTG helped TTG support an improvement in churn and reduce customer complaints through operational excellence and analytics used by Wipro.

"The GTB Innovation award is a great recognition for our 6-year partnership with TalkTalk Group (TTG). We are delighted that the project yielded positive business outcomes for TTG, such as improved the customer retention rates, in addition to a 10% increase in customer satisfaction." said Vinay Firake, Vice President and Global Head of Global Media & Telecom, Wipro BPO. He added, "This endorsement is an acknowledgment of Wipro BPO's concerted endeavors to offer vertical-specific solutions that align with industry needs and create measurable business value for our customers."

"Winning these awards is a great achievement. The Wipro in-house tool provided TTG the ability to really change the way we handle customer complaints. The tool provided great insights that really helped improve customer satisfaction, reduce churn and helped drive down Ofcom complaints", says Henel Patel, head of Service Excellence, TalkTalk

"Throughout the world the industry are creating such a wave, such a flood of innovation, that is making a real difference to business, to our economy and to the way we live," said GTB editor Alan Burkitt-Gray, presenting the awards. "This year we had more nominations than ever before. We run the Global Telecoms Business Innovation Awards to say well done to the men and women in the industry - operators and vendors alike - who are making such a difference to the world," he said. "Congratulations to this year's winners."

Wipro's end-to-end Business Process Outsourcing (BPO) services for Telecom players provides customers with domain experience in fixed and mobile telecommunications services, telecommunications equipment and publishing & media enablement.  Wipro BPO's telecom experience spans across Fulfillment, Assurance and Billing processes as well as Enterprise Processes, enhancing customer experience.

About Wipro Ltd.

Wipro Ltd. (NYSE:WIT) is a leading Information Technology, Consulting and Outsourcing company that delivers solutions to enable its clients do business better. Wipro delivers winning business outcomes through its deep industry experience and a 360 degree view of "Business through Technology" - helping clients create successful and adaptive businesses. A company recognized globally for its comprehensive portfolio of services, a practitioner's approach to delivering innovation, and an organization wide commitment to sustainability, Wipro has a workforce of 140,000 serving clients across 61 countries. For more information, please visit

About GTB Awards

Global Telecoms Business has been presenting the Innovation Awards annually since 2007. All awards are for projects that involve at least two companies - normally an operator and a vendor, sometimes more than one of each - to honour their collaboration in the most innovative projects in the industry today.

Forward-looking and Cautionary Statements

Certain statements in this release concerning our future growth prospects are forward-looking statements, which involve a number of risks, and uncertainties that could cause actual results to differ materially from those in such forward-looking statements. The risks and uncertainties relating to these statements include, but are not limited to, risks and uncertainties regarding fluctuations in our earnings, revenue and profits, our ability to generate and manage growth, intense competition in IT services, our ability to maintain our cost advantage, wage increases in India, our ability to attract and retain highly skilled professionals, time and cost overruns on fixed-price, fixed-time frame contracts, client concentration, restrictions on immigration, our ability to manage our international operations, reduced demand for technology in our key focus areas, disruptions in telecommunication networks, our ability to successfully complete and integrate potential acquisitions, liability for damages on our service contracts, the success of the companies in which we make strategic investments, withdrawal of fiscal governmental incentives, political instability, war, legal restrictions on raising capital or acquiring companies outside India, unauthorized use of our intellectual property, and general economic conditions affecting our business and industry. Additional risks that could affect our future operating results are more fully described in our filings with the United States Securities and Exchange Commission. These filings are available at We may, from time to time, make additional written and oral forward-looking statements, including statements contained in the company's filings with the Securities and Exchange Commission and our reports to shareholders. We do not undertake to update any forward-looking statement that may be made from time to time by us or on our behalf.

Wipro Media Contacts:
Vipin Nair
Wipro Limited

Subhashini Pattabhiraman
Wipro Limited

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