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PhonePe becomes first payment app to link 2 lakh RuPay credit cards to UPI
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IANS | 26 May, 2023
Leading fintech company PhonePe has announced that the company has
become the first digital payments app to successfully enable the linkage
of two lakh RuPay credit cards to the Unified Payments Interface (UPI).
It has also processed a Total Payment Value (TPV) of Rs 150 crore via
RuPay Credit on UPI.
The company said it aims to offer a
comprehensive suite of solutions for RuPay Credit on UPI in partnership
with NPCI to popularise its usage among the customers and merchants
alike.
The company has already enabled the acceptance of RuPay
credit cards on UPI across 12 million merchant outlets in the country,
achieving the highest merchant penetration in the ecosystem.
"We
are thrilled to partner with the National Payments Corporation of India
(NPCI) and become the first payments app to link two lakh RuPay credit
cards to UPI. We believe that RuPay cards on UPI will revolutionise the
access and use of credit in the ecosystem, and we are committed to
offering comprehensive solutions that cater to the evolving needs of our
customers and merchants," said Sonika Chandra, Vice President, Consumer
Platform and Payments, at PhonePe.
"Similar to any other credit
instrument, MDR is applicable for RuPay on UPI and our merchant partners
are enthusiastically adopting and driving the use of RuPay among the
customers," she added.
Moreover, PhonePe mentioned that the
overall widespread acceptance of UPI has ensured that customers have
ample opportunities to utilise their RuPay credit cards for
transactions. On the consumer side, the company is driving the adoption
through seamless and intuitive nudges on the PhonePe app.
These
contextual communications are encouraging customers to adopt RuPay
credit cards through UPI as their preferred payment option.
Moving
forward, PhonePe will continue to collaborate closely with NPCI to
scale the RuPay Credit penetration in the country through enhanced
functionalities.
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