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Dell most trusted brand in India, China's Mi ranked 2nd: TRA
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Top Stories |
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SME Times News Bureau | 02 Dec, 2020
Dell has been ranked as India's most trusted brand second year in a row in TRA's Brand Trust Report (BTR) 2020.
Chinese mobile phone major 'Mi' ranked second and led that mobile phone category for the first, it said.
Samsung Mobiles secured the third place, followed by Apple iPhone and LG taking fourth and fifth ranks, respectively.
Oppo
is at sixth spot on the trust ranking this year. Sony Entertainment
Television, the Hindi general entertainment channel, ranks seventh
featuring among the top ten for the first time in ten years.
Maruti
Suzuki, the four-wheeler manufacturer makes to eight rank and is also
the leader in the automobile. The ninth most trusted brand rank is held
by Samsung for the televisions and is followed by Vivo mobile phones at
the tenth slot.
Five mobile phone brands make it to the top ten list from among the twenty listed, making it the largest category in the report.
N.
Chandramouli, CEO, TRA, said: "The Covid times have been harrowing for
brands, and even consumers have been in an extended state of anxiety for
multiple reasons. The impact of the pandemic is visible on the trust
placed in brands, leading to a dethroning of many erstwhile category
leaders."
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