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Panasonic's full-frame mirrorless cameras in India
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SME Times News Bureau | 16 Apr, 2019
Panasonic on Monday launched its first full-frame mirrorless Lumix S series with two models for the Indian market.
LUMIX
S1 is priced at Rs 199,990 and with 24-105mm F4 lens, will cost Rs
267,990 while S1R is priced at Rs 299,990 (body only) and Rs 367,990
with a 24-105mm F4 lens.
The series -- LUMIX S1 and S1R cameras
with 24MP and 47.3MP full-frame CMOS sensor, respectively -- is based on
the L-Mount standard, which provides uncompromised imaging experience,
the company said in a statement.
"The new Lumix S series boasts
intuitive control, a rugged design for heavy-field use, durability and
expandability, and is suitable for professional photography and
videography," said Sandeep Sehgal, Business Chief, Panasonic India.
"The
Lumix S Series showcases our commitment to India and we are extremely
confident to achieve double-digit market share in the next two years,"
he added.
The LUMIX S Series comes with industry-leading video
recording performance, an effective image stabilization, rich gradation
and superior colour reproduction.
Lumix S1 and S1R offers a
high-speed, high-precision AF system based on advanced control
technology over the lens, the sensor and the new "Venus Engine" enable
the user to capture the target in sharp focus without fail.
"The
imaging industry is a complex and demanding space and we have brought
in defining changes by listening to our users and continuous investment
in R&D to bring in industry-first technologies," added Manish
Sharma, President and CEO, Panasonic India and South Asia.
LUMIX
S1R features a High Resolution mode for the first time as a mirrorless
full-frame camera to enable 187MP ultra-high precision photo with a
pixel shift technology shooting.
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