Nokia launches subscription service to help Indian SMEs

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Saurabh Gupta | 23 Nov, 2010
Mobile handset maker Nokia and business management service provider Intuit Inc have jointly launched a subscription service for Small and Medium Enterprises (SMEs) to help these small scale industries strengthen relationships with customers and increase repeat traffic to their business.

Called Intuit GoConnect, the marketing pilot for which has begun Tuesday in New Delhi and Chandigarh, the new service is aimed at the millions of Indian micro, small and medium enterprises with less than ten employees, the companies claimed in a press release.

"Intuit GoConnect is a breakthrough service to help small businesses deepen relationships with their customers, leveraging Intuit's expertise in small business solutions and Nokia's expertise in mobile and location based services," said Antti-Jussi Suominen, General Manager, Commerce, Nokia.

"After thousands of hours of observation and research with Indian small businesses, we believe we have created a solution that will help our customers stay ahead of the pack in today’s competitive environment," said Terry Hicks, Vice President and General Manager, Intuit Global Small Business.

Intuit GoConnect is a subscription service that works via mobile phone and the Web. The service is available through Nokia Priority Dealers as well as Intuit's India website. A six month subscription for the service will cost Rs. 2400 and includes 10,000 SMSs while a year's subscription costs Rs. 3600 and includes 20,000 SMSs.

GoConnect is initially available for Nokia C3, Nokia C5, Nokia E71, Nokia E72, Nokia E75 & Nokia 2730 handsets, with more being added at the beginning of December.