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How Coca-Cola retains power to kill some health research
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SME Times News Bureau | 08 May, 2019
Coca-Cola supports research in the fields of nutrition, physical
inactivity and energy balance, but a contract mechanism could allow the
American soft drink giant to "quash" findings from some of the health
research it funds, reveals a new study from University of Cambridge.
The
study, published in the Journal of Public Health Policy, identified
several clauses in legal documents that give the company early sight of
any findings, combined with the right to "terminate without reason" and
walk away with the data and intellectual property.
Taken
together, these clauses could suppress "critical health information" and
indeed may have done so already, according to the study's authors.
The researchers examined over 87,000 documents obtained through Freedom of Information requests.
"It
is certainly true that the contracts we have found allow for
unfavourable developments or findings to be quashed prior to
publication," said lead author Sarah Steele, a policy researcher from
Cambridge's Department of Politics and International Studies.
The
authors argued that the clauses contravene Coca-Cola's commitments to
transparent and "unrestricted" support for science, which came after
criticism of the opaque way some major food corporations fund health
research.
"Coca-Cola have declared themselves at the forefront of
transparency when it comes to food and beverage giants funding health
research. In fact, our study suggests that important research might
never see the light of day and we would never know about it," Steele
said.
"We are already hearing accusations from experts in
nutrition that the food industry is copying tactics from big tobacco's
playbook. Corporate social responsibility has to be more than just shiny
websites stating progressive policies that get ignored," Steele added.
Consumption of high calorie, low nutrient food and drink is believed to be a major factor in the childhood obesity epidemic.
US
Right to Know, a non-profit consumer and public health research group,
submitted 129 Freedom of Information requests between 2015 and 2018
relating to academics at North American institutions who received
Coca-Cola funding.
The research team combed through the vast
tranche of resulting documents and discovered five research agreements
made with four universities: Louisiana State University, University of
South Carolina, University of Toronto and the University of Washington.
The funded work includes "energy flux and balance" studies and research on beverage intake during exercise.
Coca-Cola's
own transparency website declares that scientists retain full control
over their research and the company has no right to prevent publication
of results.
However, while contracts show Coca-Cola does not
control day-to-day conduct, the company retains various rights
throughout the process.
These include the right to receive
updates and comment on findings prior to research publication, and the
power to terminate studies early without reason, the study said.
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Multi national frauds
Jlal | Thu May 9 12:43:21 2019
It seems business models are driven by greedy profit making even at the cost of human lives. Most multi national corporations of American origin have forsaken ethics over profit making even at the cost of human lives.
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