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Last updated: 20 Apr, 2018  

Communication generic THMB SMEs in India: 5 dos and don'ts of business communication

Communication generic
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Digikredit Finance Pvt Ltd | 20 Apr, 2018

Communication is the bedrock of efficient and effective business. Every interaction is an opportunity to present your idea or point of view to the other person. With the vast range of communication mediums, it can sometimes be easy to just say what you need to without pausing to check whether the right message or thought has been conveyed.

Here are 5 dos and don'ts that every professional working with an SMEs in India needs to master to be able to communicate effectively and effortlessly.

  1. Do be clear and direct

The first rule of effective communication is to be clear and direct in what you intend. Whether it is spoken or written communication, the key point is to keep it simple. Don’t beat around the bush and reduce any possibility of ambiguity. Don’t leave any margin of error that could make the receiver misunderstand your message. Check whether everyone is on the same page as you intended. Skip acronyms if there is a chance the receiver might not get the meaning. Being clear in your communication comes especially handy when making an SME loan presentation to investors or a financial institution.

  1. Do paraphrase

When in doubt or when faced with the possibility of misunderstanding, talk it out. Paraphrasing ensures that you clarify what is being spoken about. This gives the speaker the feeling of having your attention and that you value what has been communicated. When you echo the same thought as has been expressed, you can be sure that the speakers involved in the conversation are not at cross-purposes. You can initiate paraphrasing by saying ‘So, if I understand correctly, what you are saying…’ or any other variation of the same.

  1. Have face-to-face conversations

Technology is tempting, but do not rely on it implicitly. Communication is intended to make things clear, and your initial communication could have follow-up questions which are easier (and faster) tackled face-to-face. There is also the added benefit of non-verbal cues such as expressions, tone of voice and body language which collectively make your communication more effective.

  1. Don't monopolise the conversation

Communication is a two-way process. If you insist on being the only one to state your point, then you not only disrespect the other person in the conversation, leading to annoyance and the feeling of being not important, but you could also miss out on important points that the other person has to add to the topic being discussed. Cultivate the habit of listening as well as talking. Some of the best and most effective communicators are those who listen more and talk less.

  1. Don't interrupt

This is a follow-up of the above point. Allow every person in the room to get their time to talk. A meeting has been called so that everyone working on the project gets to contribute to the discussion. Colleagues and employees alike will feel slighted if they are constantly interrupted or not given a chance to speak their mind.

An effective and confident communicator is one who allows people to state their point or present a counterargument without interrupting or silencing their voice.

*This article is contributed by Digikredit Finance Pvt Ltd , an NBFC,  which operates under the name  SMEcorner

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