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Last updated: 08 Apr, 2017  

Nirmala.9.Thmb.jpg Sitharaman urges luxury sector to promote artisans' products, help them to export

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SME Times News Bureau | 08 Apr, 2017

The central government on Friday asked the luxury industry to recognise the work of Indian artisans and help them access markets outside the country.

"It pains me to say this. I purposely say this to this audience...the luxury industry will have to identify them (artisans) from various pockets in India and give them their due recognition," Commerce Minister Nirmala Sitharaman said at the Luxury Symposium 2017 here.

The symposium was organised by the government in association with Taj Hotels, Palaces, Resorts and Safaris. France is the country partner for this edition of the event.

"It is possible for the luxury industry to promote products of artisans, who need recognition, and this industry today is well poised to bridge the gap between artisans and market," she said.

The minister said the luxury industry is rapidly growing in India and, according to a study, the sector would be worth $100 billion in eight years, as compared to the current seven-eight billion dollars.

"We need to put in lot of attention for this sector and facilitate and ensure that it really fits into Make in India," she said.

"The possibility of the luxury industry to survive and grow sufficiently in India is there because of its aspirational class," she added.

In this connection, Sitharaman pointed out that the number of high networth individuals is growing in India, and the country will account for about six per cent of all billionaires in the next five years.

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Luxury sector to promote artisans
Sheila Mathews | Wed Apr 12 00:27:24 2017
It is very commendable that artisans are being promoted this way. India has a rich heritage in the arts, but for lack of funds and recognition, it is lagging behind as compared to other countries. Kudos to Sitharaman for taking up this cause. As an artist myself, I was wondering how I may benefit from this undertaking? My intention is to productionize my artistic endeavours and sell not only in India but to other countries as well. I make hand crafted wall decor items, hand crafted fountains, wooden vases, etc. All these endeavours are still in the proto typing stagE, but can be productionized immediately if there is a market for such products and if funding could be provided I would be grateful if you could point me in the right direction to get some benefit from this. Thank you Best regards Sheila Mathews Niyata Creations Pvt. Ltd. Coimbatore 91 91 9500214258

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