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HP Inc to launch affordable 'Always Connected' PCs in India this month
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SME Times News Bureau | 02 Jun, 2020
PC and printer major HP Inc is gearing up to launch affordable Always
Connected PCs, which currently come with a price tag of Rs 1 lakh and
above, for the mid-segment mainstream users this month.
Likely to
be launched around mid-June, the ‘Always Connected' PCs from HP will
target small and medium businesses and individual professionals who are
working from home in the social distancing times and require next-gen
devices to ease workloads, reliable sources told IANS on Tuesday.
New
HP PCs are likely to be priced at least half of the current prices for
‘Always connected' premium devices, to help mainstream users get access
to premium features.
These devices would support faster video downloads, smoother video calls and other network data intensive activities.
HP's
Spectre and Elite Dragonfly PCs currently offer 'Always Connected'
features but these are premium notebooks and cost over 1 lakh and above.
According
to the latest report from the International Data Corporation (IDC), in
anticipation of an upcoming lockdown, many businesses increased their
orders for notebooks, which resulted in a 7.1 per cent YoY increase for
this segment in March quarter.
"Enterprises across all segments
seem to be preferring notebooks over desktops during the current
scenario of work from home under the lockdown," said Bharath Shenoy,
Market Analyst, PC Devices, IDC India.
"As companies and
employees try to adjust to remote working requirements, the immediate
task is to make the workforce functional with minimal losses in
productivity. Hence, the demand for notebooks in the enterprise segment
is expected to remain strong in the coming quarters," Shenoy added.
HP Inc retained the top position in the overall Indian PC market with a share of 28.2 per cent in the first quarter this year.
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