IANS | 10 Jan, 2019
Car company Nissan Motor India on Thursday announced the launch of its
campaign #HaveYouClickedToday. No, it is not about clicking a selfie but
clicking the seat belt, more particularly the rear seat belts in a
vehicle.
In a statement, Nissan Motor India said: "Currently,
India is considered as the global road accident capital clocking 17
deaths and 53 crashes every hour. Through this new initiative, Nissan
aims to raise awareness and advocate the use of rear seat belts."
In
partnership with SaveLIFE Foundation, Nissan India has commissioned
India's first survey on rear seat belts with a special focus on
children.
Nissan India is partnering with SHARP for an extensive
school outreach programme reaching out to over 200,000 students in 240
schools in 12 schools across the country in the first phase.
