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Amazon India to host online sales event for SMBs
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SME Times News Bureau | 10 Dec, 2018
The Indian arm of global e-tail major Amazon will host 'Small Business
Day' online shopping event on December 16 to promote small and mid-size
businesses (SMBs) and micro entrepreneurs in the country, the company
said on Monday.
"Through the event, we aim to promote small
businesses and micro entrepreneurs and encourage shoppers to discover
and buy products directly offered by them," Amazon India said in a
statement here.
The one-day online sale, starting from the
midnight of December 16, is expected to see the participation of
thousands of small business owners from across the country, Amazon said.
The
company, which claimed the event to be the first-of-its-kind online
sale dedicated for small businesses in the country, however, did not
disclose the exact number of sellers to be part of the online sales
event.
In a bid to encourage the SMBs, the e-commerce major will
offer products from various small sellers at special prices and
cashbacks for buyers, the statement said.
"The event will help customers to purchase products from micro entrepreneurs and thus support local employment," it added.
"This
initiative will bring small and micro sellers and customers together to
boost India's local economy," said the director of Amazon India Seller
Services, Gopal Pillai, in the statement.
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