SME Times is powered by   
Search News
Just in:   • Corporate India cuts gifting budget by 35-40 pc this Diwali  • Sell-off in banking stocks drag equity indices lower  • Reformative measures like GST will improve economy: Naidu  • Maruti's Dzire achieves 'fastest 1-lakh sales' mark  • Goodricke Group acquires Godfrey Phillips' tea business 
Last updated: 12 Oct, 2017  

google-logo-thmb.jpg Google launches new AdWords features in India

google-india.jpg
   Top Stories
» Corporate India cuts gifting budget by 35-40 pc this Diwali
» Reformative measures like GST will improve economy: Naidu
» North East Small Finance Bank commences operations: RBI
» Dhanteras witnesses good sale; No impact of note ban, GST
» PCs, gadgets shipment to exceed 2.35 bn in 2018
SME Times News Bureau | 12 Oct, 2017
Aiming to help advertisers reach customers in a better way, Google India on Thursday launched new AdWords features that will load pages 20 percent faster to provide instant information.

"With the new AdWords, there is less clutter and more intuitive workflows, allowing advertisers to now quickly make the changes that will move their business forward," said Jerry Dischler, Vice President of Product Management, AdWords, in a statement.

Google AdWords is a platform where people can advertise ads in the sponsored links section next to search results to boost website traffic and sales.

Google has brought in several features like 'Extensions', 'Call bid adjustments' and "Landing pages" in AdWords.

'Extensions' enhances information such as links, phone numbers or promotions. Globally, with new design and layout, customers like iProspect North have saved 30 per cent more time on average when completing everyday tasks, the company said.

'Call bid adjustments' allow publishers to control how often the call option appears with search ads.

'Landing pages' page to help publishers see how landing pages are performing. On this new page, advertisers will be able to identify which URLs in their account are mobile-friendly, which ones drive the most sales, and which ones may require attention.

Launched in 2000, Google AdWords allows businesses to advertise themselves on the search engine. The businesses pay the search engine when people click on these ads.

With over a million advertisers, AdWords, which is based largely on key words, generates tens of billions of revenue for Google.

Earlier this month, Google extended Bengali support to AdWords and AdSense to let publishers create relevant content in regional languages in India.
 
Print the Page Add to Favorite
 
Share this on :
 

Please comment on this story:
 
Subject :
Message:
(Maximum 1500 characters)  Characters left 1500
Your name:
 

 
  Customs Exchange Rates
Currency Import Export
US Dollar
65.95
64.30
UK Pound
87.75
84.85
Euro
77.85
75.20
Japanese Yen 58.75 56.80
As on 19 Oct, 2017
  Daily Poll
Small traders even below the threshold limit too should register under GST system?
 Yes
 No
 Can't Say
  Commented Stories
» Starting an import export business: Basic guide for beginners(20)
» GST revamp: Relief to exporters, SMEs(13)
» Exposed: Banks behind unfairly high cost of credit(3)
» 'GST relaxations advanced Diwali celebrations'(1)
» 'Students should apply for interest subsidy on education loans'(1)
 
 
About Us  |   Advertise with Us  
  Useful Links  |   Terms and Conditions  |   Disclaimer  |   Contact Us  
Follow Us : Facebook Twitter