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Apple hikes iPhone prices in India post-customs duty hike
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SME Times News Bureau | 18 Dec, 2017
After the government hiked the customs duty from 10 per cent to 15 per
cent for mobile handsets last week, Apple on Monday became the first
manufacturer to raise prices (on MRP) across iPhone models, except
iPhone SE that the company assembles in the country.
"As
expected, Apple has increased the iPhone prices. The interesting thing
now is to see how the Indian Apple community react to this," Tarun
Pathak, Associate Director, Mobile Devices and Ecosystems, Counterpoint
Research, told agency.
iPhone X lovers will have to shell out Rs 92,430 for the 64GB variant, which was earlier available for Rs 89,000.
The 256GB variant will now cost Rs 1,05,720 from the earlier price of Rs 1,02,000.
An
Apple official had told IANS last week that the government's decision
to hike the customs duty from 10 per cent to 15 per cent for mobile
handsets, is a statutory industry-wise hike.
The iPhone 8 will now be available for Rs 66,120 (64GB variant) and Rs 79,420 for the 256GB variant.
The iPhone 8 Plus will cost Rs 75,450 for 64GB variant and Rs 88,750 for the 256GB varient.
The
Cupertino-based iPhone maker is also seeking tax relief and other
incentives from the government to begin assembling more handsets in the
country.
Industry analysts had said that Apple had two choices
after the customs duty hike -- either to increase the prices or start
assembling more in the country.
Apple is currently assembling
iPhone SE model at its Bengaluru facility with Wistron Corporation, its
Taiwanese manufacturing partner.
Domestic and some China-based
manufacturers will not be affected as much as most of them are
assembling a lot in the country and just need to rev up their assembly
lines, Pathak added.
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Customs Exchange Rates |
Currency |
Import |
Export |
US Dollar
|
66.20
|
64.50 |
UK Pound
|
87.50
|
84.65 |
Euro
|
78.25
|
75.65 |
Japanese
Yen |
58.85 |
56.85 |
As on 13 Aug, 2022 |
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