SME Times is powered by   
Search News
Just in:   • Forex reserves rise by $2.7 bn  • US govt shuts down as Senate fails to pass stopgap budget  • SIAM expects to release documents on hybrid fuel vehicles in Auto Expo   • Mauritius India's largest FDI source in 2016-17  • Mercedes launches India's first BSVI fuel-compliant vehicle 
Last updated: 12 Jan, 2018  

mobile.thumb.jpg App usage grew 6 percent in 2017

Mobile.Chinese.9.jpg
   Top Stories
» Jaitley calls for CSR compliance by corporates
» Modi to attend World Economic Forum annual meeting
» Industry welcomes TRAI proposal on in-flight mobile calls, Internet services
» Unemployment may cripple economic growth, says skill minister
» Jaitley meets state FMs in pre-Budget consultation
SME Times News Bureau | 12 Jan, 2018
App usage grew six per cent in 2017 globally as users continued to spend more than five hours a day on their smartphones, but was still down against the 11 per cent witnessed in 2016, Yahoo's Flurry Analytics said on Thursday.

However, the shopping category grew by 54 per cent as consumers spent on e-commerce via mobile shopping apps.

"Users are increasingly comfortable making physical purchases on their phones with now ingrained in-app digital purchase habits. Additionally, digital wallet services such as Samsung Pay allow seamless access to stored payment information for mobile purchases," the report said.

"Music, media and entertainment came in a close second with 43 per cent year-over-year (YoY) growth, reaffirming users' shift to mobile devices to consume media."

Meanwhile, lifestyle category witnessed the steepest decline - minus 40 per cent - in usage in 2017.

The decrease, in this category for both Google Play Store and Apple App Store, highlights an app's need to build daily usage habits in order to retain or increase (YoY) growth.

Gaming also saw another year of decline in sessions - by minus 15 per cent - in 2017.

Last year was also a growth year for phablets as they represented a staggering 55 per cent of active devices.

"As medium phone users trade in their devices, it is clear that they're opting for phablets, as nine per cent of the phablet growth came from medium phone adoption decline," the report added.
 
Print the Page Add to Favorite
 
Share this on :
 

Please comment on this story:
 
Subject :
Message:
(Maximum 1500 characters)  Characters left 1500
Your name:
 

 
  Customs Exchange Rates
Currency Import Export
US Dollar
66.20
64.50
UK Pound
87.50
84.65
Euro
78.25
75.65
Japanese Yen 58.85 56.85
As on 21 Jan, 2018
  Daily Poll
Is counterfeiting a major threat to SMEs?
 Yes
 No
 Can't say
  Commented Stories
» Starting an import export business: Basic guide for beginners(26)
» GST Council reduces GST rates on 18 handicrafts items(2)
» List of items for which anti dumping duties has been levied with related notifications(1)
» Districts to be export units, says Commerce Minister(1)
» FIEO urges states to help, support exporters particularly MSMEs(1)
 
 
About Us  |   Advertise with Us  
  Useful Links  |   Terms and Conditions  |   Disclaimer  |   Contact Us  
Follow Us : Facebook Twitter