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Australia passes law to make Google, FB pay for news content
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IANS | 25 Feb, 2021
Australia's parliament passed the "world-leading" News Media and Digital
Platforms Mandatory Bargaining Code on Thursday aimed at making digital
platforms like Facebook and Google pay for news content on the
platform.
Treasurer Josh Frydenberg said in a statement that the
Code, hailed by him as "world-leading" and "a significant microeconomic
reform", provides a framework for "good faith negotiations" between the
parties and "a fair and balanced arbitration process" to resolve
outstanding disputes, Xinhua reported.
"This is a significant
milestone. This legislation will help level the playing field and see
Australian news media businesses paid for generating original content,"
he said on Twitter.
According to him, there was progress by both
Google and more recently Facebook in reaching commercial arrangements
with Australian news media businesses.
"Importantly, the code encourages parties to undertake commercial negotiations outside the Code," he said in the statement.
While Facebook and Google had opposed the code, Microsoft had welcomed it.
"This
new law is a big step forward. It helps ensure publishers and
journalists get paid a fairer share for their work. Australia has shown
what's possible and other democracies around the world can build on
their ideas," Microsoft President Brad Smith said in a tweet on
Thursday.
On Wednesday, Facebook said that it plans at least $1 billion in the news industry over the next three years.
The
announcement came just days after it decided to restore news on
Facebook for Australians, who were blocked from sharing or accessing
news on the platform recently.
"After further discussions, we are
satisfied that the Australian government has agreed to a number of
changes and guarantees that address our core concerns about allowing
commercial deals that recognize the value our platform provides to
publishers relative to the value we receive from them," Facebook said in
an updated statement on Monday.
"As a result of these changes,
we can now work to further our investment in public interest journalism
and restore news on Facebook for Australians in the coming days."
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